Author: Alex Strathdee

Description: Are you ready for readers?

In January 2022, Joseph Nguyen had no platform, no followers, and no brand—just an idea for a book.

By December 2024, he was a New York Times bestselling author with over 1 million copies sold.

What happened in between?

Whether you’re a first-time author or looking to reignite sales, Before the Bestseller reveals the proven paths nonfiction authors take to launch books that sell—and keep selling.